Born Primitive on Instagram: "Our first store is officially open!! From day one, this brand has been built on the support of a community that shows up, pushes limits, and inspires us daily. Every detail in this space was designed with you in mind, and we couldn’t be more excited to finally welcome you in. The doors are open, the shelves are stocked, and the energy is unmatched. Let’s do this!!"

Best of community notes on Instagram: "The phrase “everyone gets a different version of you” captures how people naturally adjust their personality, energy, and presence depending on who they are around. Friends, family, and romantic partners often see different sides of the same person, shaped by comfort levels, shared history, and the unique dynamic of each relationship. It reflects the idea that identity isn’t fixed but instead shifts based on context and connection. The images highlight this